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Why do tires matter ?

Tires are usually taken for granted, until the road puts them to the test.

It's the tires that stop the car.

When it comes to safety, tires are one of the most important components of your vehicle.
Your brakes stop the wheels from turning, but it’s the grip of the tires that actually brings your car to a stop.

Let's take a closer look.
Here, rubber meets the road:

The only thing holding your car to the road is an area on the tires that’s the size of a hand.

And this is where it all happens:
braking, acceleration, traction, handling, steering, comfort.
Even the most powerful car won’t grip the road without the right tires.

You took time to choose your car. Taking time to choose your tires is just as important.

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    We can all recall stressful situations where our tires
    made the difference:
    Think of that bike that came from nowhere.

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    That driver in front of you suddenly braking.
    That dog crossing the street.

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    That difficult ride in a snowstorm.

Your safety does not just depend on the way you or others are driving.

It depends equally on your choice of tires. For your peace of mind (and your family’s), take the time to choose well!

But how do I choose the right tire?

To help you compare and choose, look at 4 different aspects:

1. Safety

Most tires perform well in everyday situations, but difficult conditions will reveal their differences. Choose tires that can perform well in the worst types of weather or roads you encounter. The difference can be huge. 

Not all tires are equal – choosing the right ones can keep you safe.

2. Value

Making a compromise now could mean spending more later. Why? Because tires that last longer and can help you save fuel allow you to save in the long run. Get more efficient tires now, replace them much later! (And forget about shopping for tires for a while.)

3. Enjoy the ride

Like a shoe, a tire needs to fit you perfectly.
1. Take any car
2. Try a different set of tires
You end up with an entirely different driving experience. So, do you like a comfortable drive or precision handling to take that corner like a pro? Make sure your tire reflects your style.

4. Sports Car?

A sprinter doesn't want to run in slippers. Neither does your car. A sport or luxury car won’t feel like one unless the tires can translate its power to the road.

All in one

Thanks to MICHELIN® Total Performance™, you can be assured that you get all of these in each of our tires.

Explore our safe driving tips

FAQ

Read our Frequently Asked Questions.

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Tires are your car's only point of contact with the road—four contact patches, each roughly the size of your hand, are all that separate you from the pavement at any speed. Every braking, steering, and acceleration input passes through your tires. A tire that's worn, underinflated, or wrong for the conditions can dramatically increase stopping distances, reduce handling precision, and raise the risk of blowouts. No advanced safety system—ABS, traction control, ESC—can compensate for a fundamentally compromised tire. 

Yes, more than most drivers realize. Rolling resistance—the energy a tire expends as it deforms under load—is responsible for roughly 20–30% of a vehicle's fuel consumption. Low rolling resistance tires can improve fuel economy by several percentage points compared to standard tires. Michelin has made low rolling resistance a core design priority across its lineup. Equally important: keeping your tires properly inflated. A tire that's 20% underinflated can increase fuel consumption by 1–2%, and that adds up over a year of driving. 

Yes. Tires interact with your brakes, suspension, and steering. Worn tires increase stopping distances, making your brakes less effective. Unevenly worn or unbalanced tires create vibrations that stress suspension components. Misaligned wheels cause tires to scrub, which accelerates wear and can affect steering feel. In short, tire maintenance isn't isolated—it's central to the health of the whole vehicle. 

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