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MICHELIN races to win and learn on the track.
We’re committed to cleaner, more fuel-efficient motorsports.
MICHELIN supports grassroots and various motorsports programs.
Drive a tire that outperforms the leading competitors. Stop shorter, last longer and start saving on fuel with MICHELIN® tires. Get a Michelin tire and you’ll experience how the right tire changes everything.
The show is North America's largest and most prestigious automotive showcase and Michelin is the only tire manufacturer with a presence.
The 11th Challenge Bibendum was held in Berlin from May 18 – 22, 2011. Michelin presented an overview of the global situation in the field of mobility as well as the latest and most innovative technologies.
Michelin Junior Bike began in Italy in 1998 and has grown to include events throughout France, Poland and now, Canada. It is estimated that more than 200,000 children have participated in Michelin Junior Bike in Europe since its inception.